Synthetic Work is a (mostly serious) newsletter on the most serious of topics:

Is artificial intelligence helping humans do their jobs better, or is it stealing those jobs? Is it changing the type of jobs we do? Or is it doing nothing at all and we are all wasting time here?

Here's what I really want to know:

  • Generating cute images of corgis is fun and all, but what does it mean for me? Are we going to build an economy on generated corgis? Should I incorporate an Etsy for synthetic Corgis startup?
  • Cloning the voice of George Clooney to make him say horrible things is entertaining for one evening, but I work in Finance. I already have plenty of chances to be mean. Who cares?
  • I can finally pretend that I'm important and wealthy and let you speak with my secretary who in reality is chatGTP. But I still have 3,000 calls a day from angry customers at the customer service I manage. I am not happy and you are not helping me. Oh sorry, was I supposed to ask a question?

Maybe you want to know the answers to these questions, too.

Whether you are the CIO of a large company, the entrepreneur of a small business, a nation’s government, a professional that wants to help customers, or an employee that fears for her/his job, this newsletter is meant for you.

This is what I want to accomplish:

  • understand what’s possible with AI, why it matters, and how it's changing the nature of work.
  • find out the people and organizations that are doing something real with AI in different industries.
  • get a sense of the maturity of modern AI in solving business and societal problems.

If I have some time left, this is what I aspire to accomplish:

  • together, we write a chronicle of how our society succeeded (or failed) in augmenting human labour with artificial labour.
  • we build a valuable resource for everybody (not just technical people) to grasp the big picture on AI.
  • we come together as a community of innovators that are changing the world rather than a bunch of chickens scared to death.

What I do NOT want to do:

  • write a newsletter for data scientists and machine learning engineers that need tooling to productise AI (what has been poorly called "MLOps"). There is an ocean of those.
  • turn this newsletter into a place where IT vendors can dump their press announcements. Don’t bother, I can click spam faster than you can click send.
  • break the news. If you are a trader that needs to know what's happening before anybody else, just plant a fake employee at the company you care to monitor like everybody else does.

P.s.: It would be exquisite to tell this story together:

  • Business leaders: if you are doing something interesting with AI in your organization, and you want to brag about it, get in touch.
  • AI practitioners: if want to show what can be done with the latest AI models to impress the readers of Synthetic Work and maybe land a job (I make no promises), get in touch.